Short family holidays. Cycling along slow polder roads. Or a hike in Velden and Meersen. Forest baths in the Bulskampveld Landscape Park and road tripping in the area of Tielt. All of them are great ideas for a short break in the hinterland of Bruges. Inspiration bundled together in a vacation guide for mini holidays. We made these tips concrete with appealing video stories pushed via a targeted online marketing campaign.
Together with our partner for digital performance, we have set-up a targeted online marketing campaign. The videos were watched 373,000 times and generated 28,867 clicks to the website of the hinterland of Bruges. One of the objectives of the campaign was to obtain conversion through new contacts and enrich the existing database. As a result of the campaign and via smart retargeting, we gatherd just over 9,000 leads and downloads of the holiday guide.
Do you want to promote your destination with the help of a strong videocampaign? Don’t hesitate to get in touch!